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#49812
Jamie Mc
Keymaster

The trend is always the same

Just remember the lifecycle of console (which drives the retail sales)

First year – Full price console at pioneers, early adopters plus games at full price

Second year, full price, but with early mass market following, and bigger range of games coming out to drive the sales

Third year on, price of console starts to drop, games come out on platinum etc, and these latecomers also generally buy fewer games compared to more enthusiastic fans early on.

But what’ll be interesting is what year 1 and 2 of the next console phase.

So anyway, I’ve put together a graph. Just remember, red = actual sales through the till, green includes estimates for the stuff that doesn’t. VAT would only ever be calculated off the red one.