The Irish Internet Association is running a workshop in Galway and one later in Dublin on digital marketing etc. that might be of interest to some.

Non members can attend

See below

Aphra.

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Digital Marketing Strategy and Planning Workshop
10th November; 9am to 1pm; Radisson BLU Hotel, Lough Atalia Road, Galway

This intensive workshop is design to help senior management and marketeers get their digital sales and marketing strategy on track. You’ll learn about a digital planning framework that you can apply in your company.

We’ll explore a variety of strategies. You will have the chance to explore how your company can win business online. Practical, fast paced, commercial and results orientated, we cut through the noise of online to get to what will drive sales for your company. This is the final workshop in this roadshow, so don’t miss out and make sure you book now.

Delivered by Digino Marketing and run in conjunction with the Marketing Institute of Ireland, the course is offered at €135 for IIA members and €195 for non-members. Click here to proceed to booking.

During the workshop we’ll cover:

1. Digital Marketing Management – A simple planning framework

2. Situation Analysis – Discover you online opportunity

3. Setting SMART Objectives

4. Strategy – In a nutshell how are you going to deliver on these objectives

5. Action Plan

6. Control – Track, Analyse & Optimise

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eBusiness Seminar – “Get Best Value from Your Internet Budget”
Tuesday, 9th November, 2pm-5pm; Stillorgan Park Hotel, Co. Dublin

Join us for the next in the series of eBusiness seminars presented by the IIA and Dun Laoghaire Rathdown Enterprise Board.

eBusiness Book Now Button

The Irish Internet Association, together with Dún Laoghaire-Rathdown County Enterprise Board, are co-hosting an afternoon seminar on maximizing your internet spend. Places are limited.

Industry experts, Richie Bowden from RB Consulting and John Mitchell from Strata3 will give their tips on web services tenders and digital strategies. Kathryn Murphy of PeopleLovePresents.com.will also present an insightful case study on her online business.

Who should attend?

If you are a small business owner/manager with plans to build a business-winning website on a limited budget, this seminar can help you. Featuring experienced internet strategy professionals, this afternoon session will provide you with impartial tips on how to get the best value from your internet spend across all activities – web development, digital marketing or social media strategy.

Come along and find out where you need to take your online activities to achieve results in 2011!