AR on your phone – the Dublin connection

[Anonymous]

There’s a web browser on the way for mobiles which will facilitate AR (Augmented Reality) functionality.

This is, IMO, truly awesome, and gets me one step closer to the "Minority Report-like" tech I’ve been waiting on since, well, I saw Minority Report.

Anyway, apparently, there’s a company in Dublin, "Mercury Girl" involved:

http://www.mercurygirlinc.com/

Haven’t heard of them before, but they’ve got products on the iPhone, Android, and Blackberry.

Any one on the forums involved?

Plenty of articles on their blog here:
http://www.mercurygirlinc.com/c/blog/

Congrats to them, and I look forward to their future apps.

And also worth checking out is Layar – http://layar.com/. Awesome.

B.

[Anonymous]

They’re not the only one – the first AR app on the iPhone App Store was ‘Pocket Universe’ by Dublin-based Craic Design. It’s an astronomy app that uses the Compass in the iPhone 3GS to show you your night sky. John Kennedy, the developer, also co-founded XCake (the Irish iPhone developer community) which now lives at http://x-cake.ning.com (and you can see the folk involved if you search on Twitter for #xcake ).

I’ve a heap of AR-related stuff on my blog and there’s two Irish-sourced AR companies starting up in stealth that I know about. AR is still very much on the hype curve (check our Gartner) but it’s starting to make a splash for mobile sensor-based AR due to the power of todays smartphones. Real machine-vision AR still requires a really powerful machine so it’s a wee bit off for mobiles but they can handle marker-based AR.

John also hacked together a demo AR app for me to present to some investors – he’s a pretty smart guy!

[Anonymous]

Check out "Invizimals" here:

http://en.wikipedia.org/wiki/Invizimals

or for those who prefer video, check out here:

http://www.novarama.com/

B.

[Author]

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